Why right now is the best time to upgrade your digital marketing strategy

In the wake of the Covid-19 crisis if you’re wondering “What is the right strategy for me?” Here are some thoughts that may help.   Why right now is the best time to upgrade your digital marketing strategy Steve Defontes, President, Big Idea Advertising There’s no question, the Covid-19 pandemic has impacted the global economy. […]

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Big Idea honored with Seven Industry Awards for Beyond Extraordinary campaign

The Beyond Extraordinary campaign for the island of Anguilla garnered a total of 7 industry awards from various competitions including The Davey Awards, The MarCom Awards, The Hermes Awards and The Global Trend Awards.   Big Idea honored with Seven Industry Awards for Beyond Extraordinary campaign The Beyond Extraordinary campaign for the island of Anguilla […]

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Writing Results-Driven Social Media Bios for your Brand

What is a ‘bio’ and why is it important? In our world of messages that are 140 characters or less and a landscape that has our brand pages competing with hundreds of others with similar names, online platforms are placing more emphasis on being able to communicate who we are in more succinct ways. Now […]

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