St. Maarten Tourism gets a bold new look with ‘Twice The Caribbean’ campaign.

Excited to share more coverage for Big Idea and our recent rebranding of St. Maarten! Travel and Tour World spotlights the new logo and tagline, along with insights into our branding process.

“Big Idea Advertising unveils a vibrant rebrand for St. Maarten Tourism, introducing a new logo, tagline “Twice The Caribbean,” and dynamic branding elements.

Big Idea Advertising, a leader in travel and tourism marketing, has executed a thorough rebrand for the St. Maarten Tourism Bureau. As the island’s new agency of record, their initial move was to launch a fresh logo, comprehensive branding guidelines, and the spirited tagline, “Twice The Caribbean,” highlighting the island’s dual French and Dutch heritage.”

Read the full article here.