Pera – Soho Chic Branding Unveiled

Big Idea’s rebranding work for the Turkish restaurant Pera Soho was a collaboration with Brooklyn architecture firm Hecho. Big Idea developed the brand identity, collateral, website and other visual elements, while Hecho developed the restaurant’s architectural elements, construction and décor. “The beauty of the Pera Soho project is that the teamwork of the firms and restaurant […]

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Letterpress Printing

Letterpress is a traditional method of printing that offers spectacular results–for artwork that predominantly features type and line art. The impact of the press leaves a subtle emboss on all of  the type. Blind embosses (with no ink) and embossed foils can all be used and make for fantastic finished product. Letterpress is cost effective […]

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