Video Marketing Online

The internet presents unique opportunities for you to tell your brand story via video. It’s a television commercial that you don’t have to pay a cable channel to air. Today, do-it-yourself YouTube sensations with homespun video content are getting as many views as the Super Bowl halftime show–and reaping financial rewards. On your website, video […]

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Bringing Your Brand to Life

The internet extends opportunities to bring your brand to life. Traditional ads, billboards, letterheads and business cards can only present your brand in 2 dimensions. The internet allows you to immerse viewers with sound effects, music animations, and video content.  A logo is produced to look good on business cards, brochures and in print. But […]

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Big Idea: Website 2014

We’ve revamped our website for 2014 and for our 14th anniversary. In addition to showcasing our latest creative work, the new bigideaadv.com is brimming with current web features that you may want to consider for your own websites. The Latest Big Idea Website Features: A Responsive Framework The website design will dynamically adjust to the […]

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Techno-vation Packaging (SolPower)

Just when you think everything has been done–a big idea changes a common object into something truly innovative. Check out the SolPower, Solar Powered Umbrella. With its small solar cell powered usb ports, it keeps your phones and mobile devices powered while you are enjoying the great outdoors. So you can stay cool in the shade […]

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Seen on the Wall: “They Just Get Us”

At Big Idea we believe that words and images have power. The power to motivate, educate and inspire. In our offices we surround ourselves with words and images that have meaning and pass our values on to the entire team. One of them is “They Just Get Us”. It is one of our most important […]

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Art and Copy

At Big Idea we believe imitation is the sincerest form of flattery. That is why we couldn’t be more flattered than when we saw the new packaging designs for Duane Reade’s “Up Market” soup and frozen yogurt. The Duane Reade packages bear a striking similarity to Big Idea’s designs for Hale and Hearty, circa 2009, […]

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Big Idea Wins Gold at the Davey Awards

Big Idea is proud to announce being recognized for 2 Davey Awards this season from among 4,000 entries worldwide. Big Idea was awarded a Gold Davey Award for the design of the Peter G Peterson Foundation Visual Debt Infographic and a Silver Award for the No Split Awards Newspaper Ad for The American Arbitration Association. […]

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Marketing made simple. uShuttl.

The app taking digital marketing to the next level. Big Idea is proud to announce the launch of uShuttl. uShuttl allows your marketing and sales team to easily upload a library of marketing documents–Then instantly add new contacts and send them your marketing, on-the-fly, right from your mobile device.

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Letterpress Printing

Letterpress is a traditional method of printing that offers spectacular results–for artwork that predominantly features type and line art. The impact of the press leaves a subtle emboss on all of  the type. Blind embosses (with no ink) and embossed foils can all be used and make for fantastic finished product. Letterpress is cost effective […]

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Radio ROI

About 92% of consumers over age 12 listen to the radio*. Radio today provides greater options for targeting audiences than ever before. The introduction of internet radio has expanded radio’s reach as a digital media form.

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