Steve Defontes helps award $25,000 to FIT students on behalf of Cotton Inc.
Steve Defontes, President and Creative Director of Big Idea Advertising, served as a judge at the recent International Trade and Marketing thesis class of FIT–helping to award $25,000 to the winning team on behalf of Cotton Incorporated.
The event showcased student projects featuring research and marketing plans for the promotion of Cotton as a fabric of choice, in various countries.